[
About us
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The YoUnique Story

We are your brand’s eyes and ears for everything that matters — storytellers, strategists, and partners in building visibility, shaping perception, and creating lasting influence
[ Turning Stories Into Strategy ]
YoUnique Communication is a full-funnel PR and communication firm shaping how brands are seen, heard, and remembered. Acting as an extended team, we provide end-to-end communication solutions—from strategy and PR to digital, influencer, and experiential campaigns—ensuring a unified voice and consistent visibility across every platform.
With deep roots in India’s diverse media landscape and a global presence across the UK, North America, the GCC, and Southeast Asia, we blend local insight with international expertise. From press to podcasts, panels to social influence, we craft communication that connects authentically, builds credibility, and sustains cultural relevance.
At YoUnique, we don’t just create visibility—we cultivate influence. Every story we tell is designed to move audiences, build trust, and leave a lasting impression.

Company Culture at YoUnique Communication

What makes us truly different is our people-first philosophy. We are building not just a firm, but an inclusive home for talent—where women, men, and transgender professionals from every background find a space to grow, contribute, and thrive. At YoUnique, work isn’t something you survive; it’s something that fuels your adrenaline, your pride, and your purpose. Because when people feel valued, the stories they create can change the world.

We celebrate every win—big or small—whether it’s securing coverage, landing a client, or running a creative campaign. We cheer for effort, embrace mistakes, and value the hunger and impatience that drive innovation. With flexible hours, supportive leave policies, and time for learning or recharging, we create a drama-free, inclusive space where your ideas, energy, and wellbeing truly matter.

Perks of working at YoUnique

Joining and Birthday perks
Movie tickets
Vouchers for regional activities

Flexible Work Hours
Choose your slot: 8–4, 9–5, or 10–6.
Because everyone’s productivity clock ticks differently.

Period Leave
1 day per month for menstruating employees, in addition to other leave.
Zero awkwardness, full support.

Early Log-Off, Once a Month for Male Employees
One Friday a month, we shut laptops at 3 PM.
A small reset that fuels big results.

Learning Fridays (“My Time”)
2 hours every Friday for upskilling, creative exploration, or personal projects.
A culture of constant growth and curiosity.


Quarterly Growth Incentive (choose Health or Learning)
Once every quarter, employees get support for either health (like wellness vouchers, gym/yoga reimbursements) or upskilling (courses, certifications, workshops).
Because growth is both personal and professional.
Corporate
Hospitality
Political
Lifestyle
Corporate
Hospitality
Political
Lifestyle
Corporate
Hospitality
Political
Political
Lifestyle
Lifestyle
Corporate
Hospitality
Political
[ Our Core Principles ]
[ 01 ]
Strategy that speaks your language
 We don’t believe in one-size-fits-all. Every brand has its own rhythm, and we build communication strategies that match yours—bold when needed, subtle when it counts, and always relevant to the moment.
[ 02 ]
Human-first partnerships
We’re not just a PR agency—we’re your extended team. Whether it’s launching a campaign or shaping executive presence, we work with empathy, ownership, and a shared commitment to your goals.
[ 03 ]
Research that drives resonance
We dig deep—into culture, platforms, and audience behaviour—to ensure every move is backed by insight. Because relevance isn’t guessed, it’s earned.

Led by Communicators with Years of Experience

[ Sonali Shanil Desai, Co-Founder & Director]
The journey from New York to Mumbai defines co-founder Sonali Desai, a recognized Narrative Architect with over a decade spent crafting compelling stories across the globe. Building expertise across the hospitality, lifestyle, travel, real estate, and luxury sectors, Sonali’s superpower is her ability to blend global communication best practices with hyper-local intelligence, creating brand narratives that resonate deeply with diverse audiences. Her work in India has seen her drive successful events and collaborations for prestigious brands, consistently securing influential media coverage in key international markets like the GCC, North America, and the UK.

As co-founder of Younique Communication, Sonali’s mission is to translate this experience into tangible success for every client. Having secured multiple global awards for innovative strategies, she works with clients to deliver tailored campaigns that do more than just generate buzz—they fundamentally strengthen reputation and drive revenue. Sonali leverages her extensive network of media relationships to ensure brands achieve high-value, top-tier placements, positioning them as thought leaders in their field. She is the essential partner for any brand ready to turn its potential into unforgettable, global impact.
[ Goral Daliya Ajmera, Co-Founder & Director]
Goral Daliya is a co-founder whose strategic vision is forged from nearly a decade of hands-on business growth and management. Rooted in her experience growing a family-owned business in Surat, Goral was instrumental in expanding its footprint not only across various parts of India but also into international markets. During this period, her core responsibilities spanned the operational spectrum, including overseeing internal and external communication, driving business development, managing complex supply chains, handling vendor negotiations, and leading the hiring and training of key teams. While playing this critical role, Goral proactively honed her modern skillset by specializing in digital marketing and social media strategy, collaborating with emerging brands across the fashion, lifestyle, and consumer goods sectors.

Goral’s unique value proposition lies in bridging time-tested business acumen with cutting-edge digital execution. She works closely with clients to move beyond fleeting campaigns, helping them develop authentic brand narratives that resonate deeply with target audiences. By leveraging strategic partnerships and high-impact digital tactics, Goral ensures businesses not only enhance their visibility but also achieve measurable, sustainable market expansion. Clients engage her expertise to elevate their market presence, drive impactful collaborations, and turn their core brand story into a powerful revenue-generating asset.